Photo by Garrhet Sampson on Unsplash

The 3 Pieces of Advice EVERY Business Guru Gives

and why you deserve better

Rachel Wayne
6 min readApr 12, 2022

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Being an entrepreneur is anything but easy. As most of us were raised to cultivate our overbearing urge to appease capitalists, it’s logistically and mentally challenging to carve our own path. We’re sold big ideas about “pursuing our dream” yet socialized to meet an external employer’s demands.

Rigid schedules. Uncompensated overtime. A constant need to stroke egos and go “above and beyond” rather than finding more efficient solutions.

It’s no wonder that many entrepreneurial types opted for the hustle life, however difficult. I’m one of them: after yet another 9–5 job let me down, I decided to never again put all my eggs in one basket.

But of course, I faced challenges: the need to procure all my equipment and develop an efficient schedule for myself. To successfully find and secure clients. To strategize the growth of my business.

Yet when I began reaching out for entrepreneurial help, I discovered the insidious world of business coaching, a minefield of faux gurus who capitalize on business owners’ frustration to line their own pockets — and with no true expertise to share.

I’ve encountered way too many of these unscrupulous coaches… and as it so happens, most of them share the exact…

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Rachel Wayne

Artist/anthropologist/activist writing about art, media, culture, health, science, enterprise, and where they all meet. Join my list: http://eepurl.com/gD53QP